Hi [manager’s name],

I would love to use my training budget for this low-cost subscription based programme. I have found a Product Coach, Evie Brockwell, and I believe she would be extremely beneficial to help me be more effective as a [your role].

She specialises in supporting [your role] with [skillsets that you would like help with], and has an amazing track record in coaching [your role] to grow them to be even more successful and deliver even more value - you can find out more here: https://www.eviebrockwell.com/

Why this programme?

I believe that having coaching support will offer me guidance based on our unique context and can provide actionable guidance will yield a 10x ROI over attending a generic training course or similar. It will allow me to dive deeper on certain topics and get my specific questions answered, plus will give me the tools and frameworks I need to be even better in my role. This will deliver immediate value to the way that we’re tackling [current problems that you’re working on], and allow me to retain the knowledge to continue to add value in the future.

Why This Programme?

Evie has coached PMs all over the world and from companies such as Booking.com, Megabus, Moonpig and TUI to name a few.

She has helped companies that she worked with to increase conversion rates by 5%+, deliver experimentation value in £millions and launch complete rebrands - all whilst increasing operational efficiency. Her testimonials are absolutely glowing, and I really think she would help me (us) to unlock even more value.

I believe Evie’s subscription is the right one to help me accelerate my growth and I would love to purchase access for [price] which includes monthly Q&As and training, plus access to tools and resources that she has used with all of her clients.

Evie also offers group coaching, if it’s something that we think would be more beneficial to get more [your role]s involved with.

Her “key results” as a coach are to allow each individual to grow their careers, become even more of an expert in their field, and ultimately - retain the knowledge that they need to continue to be successful in the future.

My goals

As we spoke about, I am really looking to grow in XYZ and take on more responsibility for XYZ.

Evie specialises in supporting [your role] with:

(keep as appropriate)